stable services such as financial soundness
![The Cheonan State Funeral Home, which was transformed into a funeral home by Boram Sangjo. [Photo courtesy = Boram Group]](https://wimg.mk.co.kr/news/cms/202507/18/news-p.v1.20250718.a9817a039e104b96a5aabcba8ac7dcf0_P1.jpg)
Amid growing interest in corporate financial soundness and advance payment management methods in the funeral industry, Boram Sangjo is laying the foundation for stability and sustainable services through the operation of 13 direct funeral homes nationwide.
The expansion of direct funeral homes can invest customers’ advance payments in practical service infrastructure. As a result, it is attracting attention as a virtuous cycle model unique to Boram Group that strengthens not only customer trust but also its sales base.
Boram Sangjo is realizing the philosophy of “beautiful farewell in a pleasant space” by establishing premium funeral homes in major bases from the metropolitan area to the Yeongnam and Honam areas.
The most recently opened Boram Semines Funeral Home in Ulsan, as well as directly managed funeral homes in Cheonan, Uijeongbu, Incheon, Busan, and Yeosu, show differentiation in high-end interior, large parking facilities, and convenience-oriented structural design.
Cheonan State Funeral Home is a place where a funeral hall was turned into a funeral hall in the past, and is considered a representative example of spatial innovation in the funeral industry. Large parking lots, escalators, and ultra-large funeral homes on the ground are attracting attention for their designs that go beyond the limits of existing funeral spaces. The “Dongrae Bongsaeng Hospital SKY Boram Funeral Hall” introduced a new concept as a memorial space in contact with the sky with an original structure in which a mortuary was placed on a high floor.
In addition, Boram Sangjo is evaluated as not sparing investment in existing funeral homes. Boram’s government funeral hall and Yeoju state funeral hall have been completely remodeled. High-end marble altars, Milky Way lights, unmanned cafes, and outdoor terraces were introduced to make it a space that considers the convenience of bereaved families and mourners.
An official from Boram Group said, “Jikyoung Funeral Home plans to continue to expand into a core infrastructure that simultaneously increases customer trust and service quality,” adding, “We will create a sustainable management culture in the funeral industry along with customer-centered premium funeral services.”
Meanwhile, Boram Group is making a leap forward as a total life care company by operating various services such as funerals, weddings, pets, and healthcare centered on Boram Sangjo.
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